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MWH - mitsukoshi wellness hotel - 2025 spring

MWH - mitsukoshi wellness hotel - 2025 spring

"A feeling of comfort and elation as you are able to be yourself."
A textile that gives you a sense of happiness when it comes into contact with your skin.
A luxurious time to clear your mind and reset.
Depending on your mood at the time, you can enjoy the scent as if you were traveling, and think back to the design of each piece of art, interior decoration, jewelry, or your favorite collection, or enjoy your hobbies.
Find a comfortable space and time where you can feel a subtle sense of exhilaration and be yourself the most. This time, we have collaborated with essayist Asako Ueno, designer Yoko Yamafuji, and lifestyle magazine ku:nel to introduce some recommended items.

□February 19, 2025 (Wednesday) - April 29, 2025 (Tuesday/holiday)
□Nihombashi Mitsukoshi Main Store, 5th floor, Lifestyle/Event Space

*yahae will be participating in the first curation week (3.5-11).
If you're in the area, please come and visit us.

- Participating brands -

YAMMA

Nana Yamazaki, the designer of <Yanma>, started her own clothing line in 2008, with the help of local residents. Using the durable and easy-to-handle Aizu cotton that was originally used for work clothes, she creates clothes that can be worn for everyday wear. In 2022, she will launch a new genderless label, <Yanmaman>, in New York. The simple texture and functionality of Aizu cotton, as well as the highly transparent manufacturing background, have become a hot topic among Westerners, and it is becoming increasingly popular.

forest sy dukke

<Forest Sea Duke> is a former designer at a stuffed animal manufacturer who has been creating stuffed animals with animal motifs since 2012 using original patterns. Using natural and upcycled materials, they aim to create shapes that are tactile and fit into everyday life. This time, they will also be announcing a special product made with <Dragonfly> fabric.

LeSENT/Luzon

Luzon is a Japanese fragrance/skincare brand founded in 2020 by two Japanese women living in Brooklyn. They use high-quality botanical ingredients and essential oils extracted from wild plants to create products that are gentle on the skin and effective. For hand care, hair care, and body care, they aim to create blends that utilize the characteristics of essential oils in the right place and work according to the purpose of each product.

FACTORY

FACT IS OUR STORY
What we do is not what we believe to be good, but what we judge to be good.
Relying on faint clues, we venture into the local area, get a feel for the way of life, and interact with the local people.
The high-quality materials that we find are then brought back to Japan and fashioned into three-dimensional patterns.
We weave, sew, and dye in our own workshop.
At FACTORY, we start with sourcing the materials and pay careful attention to every single process before completing our products.

DRESS HERSELF

Dress Herself is a daily wear brand that offers comfortable and high-quality everyday wear using natural materials, mainly silk. As the weather gets chilly and we approach the beginning of spring, we will be focusing on light outerwear and accessories such as capes and stoles that can be worn in the early spring and in the winter. Please take this opportunity to visit us.

wa&_/Wonder

"A little wonder for your daily dinner table"
wa&_ (Wonder) is a brand that offers a modern version of the "Taste of Japan," inspired by cuisines from around the world and arranged with a delicate Japanese flavor.

yahae/Yahae

"Yahae" is a brand born in 2020, named after Yahee, the founder of our original cotton business. Based on the accumulation of past "history," we also value a perspective toward the "future" for sustainable manufacturing. The socks we designed after sharing our ideas ended up being socks that fit the time axis of the "now" and that you will want to wear all the time.

Kyoto Crafts Exhibition DIALOGUE 2025

We will be exhibiting at DIALOGUE, which will be held at Hotel Kanra Kyoto.

About
"DIALOGUE is an exhibition that is created by everyone involved: exhibitors, the venue, visitors, organizers, and everyone involved."

Crafts have been passed down through the ages as tools that support people's lives and culture. The skills of craftsmen are not just there to be preserved, but they are constantly collaborating with various cultures and designs from around the world to transcend fields and create art, industry, and lifestyles.

At a time when it has become inevitable for people to learn about the global environment and diversity and take action, DIALOGUE places great importance on conveying the "words" of creators from diverse backgrounds who create products in harmony with the local community and nature.

Crafts and handicrafts have the wisdom to find materials in nature, create tools, and continue to use them for a long time. Today, the definition of crafts has expanded, and we can see manufacturing that incorporates elements of crafts in fields other than crafts, such as food and fashion, in various regions, where projects are creating richer relationships between the natural environment and industry, and in social welfare facilities, where people with various types of disabilities are able to use their diverse abilities to shine in society.

DIALOGUE aims to renew this relationship between society and crafts, turn its attention to craftsmanship that will continue into the next 100 years, and work with creators to create new spaces for interaction born out of dialogue.

▶︎ROOM 323

Sugano ORGANIC
@sugano_organic

yahae
@yahae1921


We will be exhibiting in the same room as Sugano Organic, a company based in Mitsue Village, Nara Prefecture, that continues to carefully produce underwear using materials that are kind to both people and the environment.
I plan to exhibit the materials and tools in an installation format.
*The event will be open to the public on March 14th and 15th, so please come along.

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Kyoto Crafts Exhibition DIALOGUE 2025

Dates|Wednesday, March 12, 2025 – Saturday, March 15, 2025
12th 11:00-18:00 (BUYERS DAY)
13th 11:00-18:00 (BUYERS DAY)
14th 11:00-20:00 (MARKET DAY)
15th 11:00-17:00 (MARKET DAY)
*Please note that admission to the general public is not available on BUYERS DAY. Venue: Hotel Kanra Kyoto Admission Fee: 1,000 yen *Includes a 500 yen shopping voucher to purchase exhibited products *Admission is permitted as many times as you like during the event

Organized by | KYOTO KOUGEI WEEK Executive Committee Co-organized by | Kyoto Prefecture, Hotel Kanra Kyoto Sponsored by | Kyoto Shinkin Bank, Kyoto Research Park Cooperation by | Kyoto City, KYOTO CRAFTS MAGAZINE, Kyoto Museum of Traditional Crafts Official Website | https://dialoguekyoto.com

T・E・I・B・A・N Japanclassic

T・E・I・B・A・N Japanclassic
"yahae: The Behavior of Socks"
.
Period: January 30th (Thursday) to February 2nd (Sunday) 10:00~19:00 (Last day until 16:00)
Venue: Shinjuku Park Tower 1F, 3-7-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo
Organized by: Nara Prefecture
.
What is T.E.I.B.A.N?
This is an exhibition platform that was created as part of the "Nara Brand Development Support Project," a public-private collaboration between Nara Prefecture and businesses within the prefecture.
The purpose of this project is not just product development, but for creators to directly listen to customer feedback, share evaluations and issues, and connect directly with customers.
.
This time, yahae is taking up the theme of "The Behavior of Socks." We would like to experimentally consider the behavior of socks in relation to human clothing.
.
[Points to note]
・We will not have a wide product lineup like we do at regular exhibitions.
- We welcome a wide range of visitors, from general customers to shop owners.
・Yahae staff member (Yasutaka Nomura) will be staying for two days from Thursday, January 30th to Friday, January 31st. He will be absent for the remaining two days due to an unavoidable commitment. I will leave my business card here for you to see. I will ask other businesses to explain the situation to me.

http://nara-teiban.com/

Pop Up Storeのお知らせ

この冬に開催されるPop Up Storeのお知らせです。
同じ奈良県で店主さまが丁寧に作り上げられた素敵なお店で開催させていただくことになりました。
普段は一気に見ていただくことが出来ないようなたくさんの靴下をご用意してお待ちしております。
この機会にぜひ、お立ち寄り下さい!

【詳細】

2024/12/06(Fri.)-2025/1/26(Sun.) 11:00-17:00

yahae POP UP STORE at はなれのベーグル


2024/12/08(Sun.)-2024/12/23(Mon.) 11:00-18:00

yahae POP UP STORE at BO/OK

Debut of "yahae sui"

The brand line "yahae sui" will debut from 2024AW.
While maintaining the high quality that only a factory brand can offer, we plan to offer comfortable socks that you will want to wear every day.
We will deliver items that are as vivid and dynamic as the jade color used in the brand logo on the sleeve.

Brand Concept
"Sui" means dynamic and light. The theme of this line is color, and it is both fashionable and functional as underwear. The combination of chemical dyes and natural colors sometimes shows a more colorful look than our paint palette.

yahae sui
https://yahae1921.com/collections/sui

雑誌掲載のお知らせ POPEYE 5月号

POPEYE 特集「ぼくと服と東京の暮らし。」 NO.925 にyahaeの"Garabou" Organic Cotton Slipper Socksが掲載されました。


コンビニや全国の書店でご覧いただけますので、ぜひご一読ください。
yahaeの靴下を取り上げていただいたことはとても嬉しいのですが、それ以上に靴下そのものがあの巻頭の特集の中で大々的に登場したこと、それが個人的に衝撃でした。
靴下って、雑誌に載ってもせいぜいタバコ箱くらいの大きさで、大半のスタイリングでは見えるか見えないか。
小さな文字のクレジットで確認するものだと思っていました。もしかしたら、靴下記事史上最大サイズではないでしょうか?
靴下は伝統的に脇役としてのイメージでありました。
今でこそ靴下を主体としたスタイリングの流行や、2010年代に生まれた多くの専業ブランドの登場により、靴下の地位や存在感は向上していますが、それまでは特段に言及するまでもないただの肌着、あるいは差し色といったものでした。

そんな靴下を、今の靴下(ソックス?)に変えてきたのは、業界関係者や雑誌、多くの靴下ラバー達かと思うのですが、この記事はさらに靴下がワンアップするためのきっかけになるものだと思っています。

最後になりましたが、POPEYEの編集の皆様や担当されたスタイリスト長谷川昭雄さんに心より感謝を申し上げます。

NARA TEIBAN 6th Anniversary

NARA TEIBAN 6th Anniversary
"What is...?" Exhibition What is jazz, socks, and medicinal herbs?

NARA TEIBAN was born from a public-private collaboration project, and thanks to everyone, we are celebrating our 6th anniversary.
It was born out of the activities of small and medium-sized manufacturers, whose focus was on subcontracting and OEM (Original Equipment Manufacturer), to design "standards."
What we have been particular about is the design of the process before the shape is born.
We have developed our sales floor with the theme of "The store should be fun" while repeatedly asking ourselves, "How should our work be useful in the future?"
Going back to the basics of ``What is...?'', we have decided to join forces with the public and private sectors to create a limited-time ``shop'' at Space of Ginza on the 1st floor of Matsuya Ginza. .
We look forward to your visit.

-Event period-
April 3rd (Wednesday) - 9th (Tuesday)
11:00am - 8:00pm until 7:30pm on Sundays or the last day of consecutive holidays

-place-
Matsuya Ginza 1st floor Space of Ginza

-Exhibiting companies-
Tsubooka Forestry Co., Ltd. / Seizan HIJIRIYAMA / Orisu, Leading Nook Yoshinori Tsujimura / TSUJIMURA / Kuzugashi Yakuo Pharmaceutical Co., Ltd. / Yaquo Warms Labo / Others Yamato Tea Team-T / Sencha, Hojicha Shinobu Kaikon Seisakusho / 4-Nov / Kakimoto Co., Ltd./Kakimoto Iron Works/Iron miscellaneous goods and others Yoshida Yoshindo Co., Ltd./Mint Therapeutics/Spray and others Okai Azabu Shoten Co., Ltd./Mafu a Mano/Azabu, Azabu and others Shintaro Nakata/naice/Social Co., Ltd./BIBLIOTECA/ Men's and women's clothing Atsushi Hatanaka/Tea pots, objects Imanishi Socks Co., Ltd./Cache-cache cou cou!/Design socks dyeing and weaving workshop Utsusemi/eshinu/Stoles and others Yamaya Co., Ltd./yahae/Socks

Information at Trade Exhibitions

Hello. Dear buyers, We are pleased to inform you that we will be participating in an exhibition.

The year 2023 is our first year to participate in an international exhibition "Shoppe Object". We are very grateful for the many new encounters we had. In 2024, we will participate for the first time in "Jumble", an exhibition held in Tokyo and Paris. Buyers and press are cordially invited to visit us at the venue nearest you. For reservations and appointments, please contact Anna / a-nomura@yamaya-e.com. We look forward to seeing you there!

Paris

MAN SHOW basement <showroom Jumble>

January 19 to 21

https://jumble-tokyo.com/showroom-jumble-paris/

 

NewYork

WELCOME EDITION

January 23rd to 25th

https://www.instagram.com/welcomeedition/

 

Shoppe Object

February 4th to 6th

https://shoppeobject.com/new-york-city-show

 

Tokyo

Jumbe Tokyo & Wellness Market Autumn Winter 2024

https://jumble-tokyo.com/

March 6th to 8th

Pop Up Store in Japan

Hello everyone!

We are pleased to announce that yahae will be holding a Pop Up Store this winter. In addition to our regular Kiyosumi store, we will also have Pop Up Stores in Ginza and Nara. We will be participating in some of the Pop Up events from Nara, so we are looking forward to seeing you there. We would be happy to talk with you about socks, the town of socks, Hiroyo-cho, the factory, and so on. We look forward to seeing you there.

 

TOKYO

  2023/11/08(Wed.)-14(Tue.) 11:00-20:00

Color of Nature Socks Exhibition" NARA TEIBAN MATSUYA GINZA 7F

*Will be present on the 8th, 10th, and 11th.
 

NARA 

2023/11/04(Sat.)-06(Mon.) 11:00-17:00

Made in Nara Organic Marche」 @INTERSPACE LAB.

8-2, Tsurufukuin-cho, Nara-shi, Nara

*Will be present on the 4th and 6th.
 

NARA

2023/11/04(Sat.)-2024/01/22(Mon.)

Winter Socks Gift Selection" at Nara Tsutaya 1F

 

NAGANO

2023/12/01(Feb.) - 

Gift for Sense"Masked book&craft Hello everyone!

 

Exhibition Information 2023/8/13-8/15 @NY

Exhibit at SHOPPE OBJECT 2023/8/13-8/15 @NY

We will exhibit at SHOPPE OBJECT, an exhibition in New York.
It is a wonderful exhibition with highly sensitive items that enrich your life.
YAHAE will be unveiling new products for the fall and winter season.
Argyle-patterned socks and scarves with three-dimensional knitting patterns are unique products that have not been included in our previous lineup.
Dates: 8/13-8/15
Place: PIER 36 , NYC
If you are interested in coming, we would be very happy if you DM us for an appointment in advance. Please come and see us in NYC.